Why WordPress SEO by Yoast? A newbie guide

I thought it wise to create a Newbie Guide for Yoast’sWordPress SEO plugin. I’ve found it fairly useful in steering me in a certain SEO (Search Engine Optimization) direction. I haven’t quite seen the results I’m looking for yet because the competition is high for my chosen areas of writing.

Why WordPress SEO by Yoast?

 Yoast WordPress SEO

I mentioned Joost de Valk’s WordPress Plugin for Google Analytics in a previous post and wanted to talk about another useful plugin that Yoast have created for use with SEO.

Write better content with WordPress SEO

Using the snippet preview you can see a rendering of what your post or page will look like in the search results, whether your title is too long or too short and your meta description makes sense in the context of a search result. This way the plugin will help you not only increase rankings but also increase the click through for organic search results.”

It is quite useful to have an automatic prompt telling you how you are doing. Being that I’m a Prefect, I like the thought of being graded on my work.


The WordPress SEO “General” tab

As part of the plugin you get a running commentary along the bottom of the screen that tells you how your selection of writing compares to a good version of a message. I think that the 300 word minimum tally is perhaps not enough for a decent read but if you are able to compress the right amount into 300 words then this is more than worthwhile for a quick read. The initial setup of the plugin requires certain elements to be decided upon. I suggest you take a look at Court’s guide to better understand at 8:12 (displayed in a Youtube embedded video).

I find the “page analysis” tab the most useful:


WordPress SEO Page Analysis

There is use of a traffic light system to evaluate how well your post has been created against some preset requirements that help other posts get listed better. The curious element for me is the Flesch Reading Ease criteria. Wikipedia has a good entry on this and includes numerous very complicated equations based on the value of the words used in sentences. The recommendations will vary depending on how well you are doing against the preset figures so if you haven’t aligned something quite write the display will tell you and move the criterion into a different state.

I would recommend the WordPress SEO plugin.

Have any of you found better plugins? Do you have any comments or criticisms of the system?

Let me know in the comments!

Welcome to Blog Prefect

Courtesy of www.kemptonfireworks.co.uk

A bold new beginning!

It’s a shame Blogs don’t do fireworks and a band playing for this first part. Putting ink to screen has been a long but rewarding task for me. I’m the Head Boy, partly here to teach, partly here to learn. My name is Jackson and my aim is to share useful techniques, learn great things and become better.

  • Improvement is a simple process and one that you can contribute to by your comments and suggestions.

On my first writing of this introductory post I had many grand ideas of what it would be about, my mind soon changed. The first lesson about starting is you don’t know quite where you are headed until you get started. I agonized over starting this blog for two months, I wrote furiously in my offline journal and had a number of ways I could have gone. I decided to pick a topic that could lend me to a more general channel than a niche.

[warning]Niches are hard at first as you need a strategy and you need a network. Search Engine Optimisation also plays a bigger part in niches because the intent is to supply high value but low competition.[/warning] I have no network and at current time my Facebook page for this site has scant information on it.

I took a lot of my setup tips from Court Tuttle over at TheBlogBuilders and some sage thoughts from Tom Ewer at LeavingWorkBehind. This for me was a bit of a gamble because in launching this venture I am not sure how it will turn out. I’ve read of people who have had unmitigated disasters on start up and this has included some of the best entrepreneurs out in the blog-sphere. I would not be happy to join this statistic.

So in my final words for this post, my question to pose is, where would you start if you were starting fresh?

I look forward to hearing from you in the comments below!